Lifeliqe

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Hi there! 
We’ve created guidelines
to help you use our brand 
and assets right.

Use on image

White gradient

Whenever it’s inevitable to place 
the colored version of the Lifeliqe logo 
on any image, it’s necessary to add 
a white gradient
as a background.
Whenever it’s inevitable to place 
the colored version of the Lifeliqe logo 
on any image, it’s necessary to add 
a white gradient
as a background.

Unacceptable usage

Usage of unaltered logo in full color
is strongly preferred.

The logo should be used unaltered, and in full color version whenever possible.
Some examples of incorrect usage are shown here.
Do not:

Color palette

The basic color palette consists
of these six Lifeliqe colors and two
complementary colors

Lifeliqe is represented by vivid shades of blue and orange.
The basic color palette consists of these six Lifeliqe colors and two complementary colors, used mostly for the text.

Typography

Lifeliqe’s rich content is accompanied with light and minimalistic sans serif font Source Sans Pro.
In the most cases we prefer to use 
light, light italic, regular and italic.
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